Surveys were mailed to
4,573 high schools to determine if they operate school
stores. Of those mailed, 16%, or 732 were returned. The
responses to the survey's questions are summarized below
and are based on the number that responded to the question.
1. Do you currently operate a school-based enterprise
(school store)?
83% – Yes
17% – No
2. If yes, what type?
57% – Basic general merchandise store (most popular
items: snacks, beverages, school supplies and spirit items)
20% – Specialty business (Types include bank, cafe,
convenience store, print shop, bike shop, cookie store,
etc.)
13% – Book store/school supplies only
10% – Snacks only
35% – School ID Items
3. Who is in charge of you school-based enterprise?
45% – Operated by ME/DECA members
32% – Individual's name given (no title)
23% – Others (includes Student Government, FBLA/BE
classes, administration, parents, etc.)
4. Do you have a marketing education class/DECA chapter?
72% – Yes
28% – No
5. If yes, are they correlated to the school-based
enterprise?
89% – Yes
11% – No
6. Are you interested in having your school store
be a part of a national network that can help improve
the quality of your school-based enterprise?
95% – Yes
1% – No
4% – Maybe/Need more information |
